What is an H1 tag, and why should I care?

H1 Tags were once one of the more important elements of on-page SEO and according to most SEO experts you should only have one h1 tag on a page. The h1 tag is typically the title of the page and is the largest title on a page. The H stands for header and there are...

Why should I care if my site is slow?

The speed in which your site loads has a major bearing on your visitor experience of the site, and according to recent signals from google it is now being considered as one of the many signals they use to rank your site. Whilst having a very cool looking all-singing...

How to make WordPress safer

WordPress is an incredibly powerful Content Management System, however as it is open source and written in the PHP computer language it means that it is possible to have your site be hacked.  There are various things that you should consider doing to make this less...

Understanding Google Analytics

Understanding Google Analytics We recommend you have analytics on your website. There are various different options for analytics. The most popular is from Google Analytics and has a free version which is suitable for almost all sites and a premium version which is...

What is an xml sitemap and why do I need one?

A sitemap is essentially a map of your website. There are two main types of sitemaps. The first is a html based map, which is designed for your end user to look at to help them find pages on your websites. The second type of sitemap is an xml sitemap and is designed...

What does Domain Authority Mean?

When I first started working in the website arena, Page Rank was one of the most important metrics to determine how important your website is. Page Rank was originally developed by Google to evaluate how important a website is and it was the de facto definition for...

What are Meta Keywords? And do they matter?

Meta Keywords were at one stage a key part of the important meta tags to have on your website along with a title and description. As time went by however they began to be abused by the early search engine optimization people and the search engines stopped using them...