Understanding Google Analytics

Understanding Google Analytics We recommend you have analytics on your website. There are various different options for analytics. The most popular is from Google Analytics and has a free version which is suitable for almost all sites and a premium version which is...

Why isn’t my site indexed in the search engines?

There are various reasons why a website may not be indexed in the search engines, most obviously that the site is new, or that it has been ‘slapped’ by google, most typically for using what they regard as being dodgy SEO practices. This could either have been done by...

How to ensure your website is optimized for mobile

There are really two ways in which your website can be optimized for mobile now. The first of these is what has now become the most popular and that is to have what is known as a responsive design. A responsive design means that the content on your page changes size...

What does Domain Authority Mean?

When I first started working in the website arena, Page Rank was one of the most important metrics to determine how important your website is. Page Rank was originally developed by Google to evaluate how important a website is and it was the de facto definition for...

What is a well optimized Meta Description?

The Meta Description is added to your page using the meta description tags. Whilst this does not directly have an impact on search engine rankings, they are often used to display on the search engines what the website is all about. This is your opportunity to really...