Using Content for SEO

Have you ever heard the phrase, “Content is king”? On the Internet, that phrase is vitally important to your business. Content can mean a number of things from articles to blog posts to videos. The content that you distribute both on and off your site affects your...

Protect Your Reputation on Social Media

In the past, one customer’s bad experience was not a source of national headlines. An unhappy customer might share the situation with a few friends or family, but that was about it. With the advent of social media, however, one unfortunate comment posted or...

Should Businesses Use Twitter?

As the global economy continues to struggle, businesses in every sector need to look for ways not only to attract new customers, but also stay engaged with their current clients. Twitter is a social medium where those customers will often post short notes on services...

Selling Products or Services to Your List

One of the biggest reasons to have an email list is so that you can build relationships and credibility. It is also so that you can sell these people your products and services. Don’t be afraid to sell to your list! –>> If you don’t sell to...

Common Mobile Marketing Mistakes

With the influx of smartphones into the market, it is more important now to create a consistent mobile market message and avoid common mistakes. One of the most overlooked mobile marketing mistakes is not designing a website for mobile content.  Mobile web viewers are...

How to Set Up a Good LinkedIn Profile

One of the most popular social networking sites these days is called LinkedIn.  This site is mainly for business professionals to network with one another.  Of course, professionals are also consumers in one form or another, so you can also pick up customers that may...