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The term “the money is in the list” is so often used that it is almost a cliche, but no matter your website, it is crucially important that you build a list. Why is it so important that you have a list? As you develop your business one of the most important things you can [...]

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What is podcasting and how can it help my business? This is one of the questions that a lot of online business owners ask. Indeed, podcasting has grown so much as a marketing tool that it is already too significant for many business owners to ignore. Podcasting is basically an online radio show, a way [...]

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Don’t Miss Out On Google Places

To say search engines have evolved dramatically in the last ten years is a minor understatement.  During this time, Google has certainly been the trend setter in new developments. The goal of the company has been to redefine how search works so that users find what they are really looking for instead of a bunch [...]

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What Are Facebook Ads?

Millions of people log into Facebook every day, and the ads in the sidebars will allow you to reach the right people at the right time. -->> Facebook ads allow you to customize your demographics down to the smallest details. You can choose to show your ad to people in a certain area or of [...]

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If you are running a small or a large business, using online videos you can drive direct traffic to your website. You know there are billions of videos available on YouTube. It gets approximately two hundred million clicks per day. Here you will learn how to drive potential traffic to your website using YouTube. 1. [...]

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Using Content for SEO

Have you ever heard the phrase, “Content is king”? On the Internet, that phrase is vitally important to your business. Content can mean a number of things from articles to blog posts to videos. The content that you distribute both on and off your site affects your reputation, search engine rankings and credibility. It is [...]

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In the past, one customer's bad experience was not a source of national headlines. An unhappy customer might share the situation with a few friends or family, but that was about it. With the advent of social media, however, one unfortunate comment posted or retweeted millions of times on Twitter or shared through networks on [...]

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Should Businesses Use Twitter?

As the global economy continues to struggle, businesses in every sector need to look for ways not only to attract new customers, but also stay engaged with their current clients. Twitter is a social medium where those customers will often post short notes on services they have received and products they want to critique for [...]

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One of the biggest reasons to have an email list is so that you can build relationships and credibility. It is also so that you can sell these people your products and services. Don't be afraid to sell to your list! -->> If you don't sell to your prospects and clients, your competitor WILL! How [...]

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Common Mobile Marketing Mistakes

With the influx of smartphones into the market, it is more important now to create a consistent mobile market message and avoid common mistakes. One of the most overlooked mobile marketing mistakes is not designing a website for mobile content.  Mobile web viewers are more likely to leave a website with a slow loading speed [...]

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